Triple Trouble Challenge
Wanna know how we pulled off the Triple Trouble Challenge? Well, it was a triple threat of madness, mayhem, and mountains! Nivea wanted something special for their 42k runners range. So we thought, why not combine 3 marathons, throw in some road and trail, and top it off with 2 Himalayan passes over 4000m? Easy peasy, right?
But it wasn't all sunshine and rainbows. We had to navigate bear country, cross raging streams, and tackle a glacier that seemed to have a mind of its own. So our entire crew came together to make sure our athlete made it through safely. And some of us even ran alongside him for over half the distance, just to keep him stoked and ready to go!
In the end, our athlete crushed the Fastest Known Time Record, finishing the entire loop in just over 19 hours! It was an epic journey that resonated with our audience, earning us some serious media attention and engagement.
Don’t believe us? See the video for yourself and decide.